Brand Amplifier is becoming Franify

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How to Amplify Your Advertising

1

National Campaign Creation

  • Both Facebook and Google AdWords
  • Demographic, geographic and interest targeting
  • On-brand images and copy
  • Optional: National budgeting
2

Local Campaign Customization

Local person can:

  • Launch a ready-to-go campaign in their market
  • Top up an already-running national campaign
  • Choose from a library of images and copy to create custom local campaigns
  • Optional: Local budgeting
3

Increased Ad Relevance

  • Facebook and Google ads run locally, targeted to local potential customers
  • Local-specific terms automatically inserted into ad copy
  • Radius targeting around each location
4

Dynamic Lead-Capture Pages

Auto-generated lead capture pages for every location

  • Nationally set template, images and copy
  • Local-specific details (address, phone number, hours, etc.)
  • Localized copy/offers
5

Measurable ROI

All results are tracked both nationally and by location:

  • Leads (forms, phone calls, call recording)
  • Campaign performance (clicks, reach, cost, etc.)
  • ROI, revenue-per-lead, cost-per-lead
6

Campaign Optimization

  • Adjust campaigns real-time based on results
  • Change ad copy, images, targeting or budget for all locations in one interface
  • Create new ads or campaigns based on results